Work.

Projects and concepts, each told the same way: the problem, the system, and what it changes. Client work appears only with the client’s agreement.

Custom CRM for business operations

Concept

CRM · A concept built by Karter Labs to show the approach. It is not client work, and no client results are claimed.

The challenge: Customer requests arrive through several channels: calls, messages and email. Tracked by hand, they get lost between people, and nobody sees at a glance what is still open.
The solution: A centralized CRM that organizes customers, requests, statuses and internal workflows in one place.
What was built: Customer management
Request tracking
Status management
Centralized customer data
A dashboard of open work
Workflow management
What it enables: Every request has a status and an owner, each customer’s history sits in one place, and open work is visible without asking around.

01The challenge
How the work moved before, and where it broke.
02The solution
What we built and how the parts connect.
03What was built
The modules and screens, listed plainly.
04What it enables
What changes for the team, stated only as the client confirms it.

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